Report Shows Cannabis Cultivators Are Not Happy but Few Plan to Leave the Industry

Report Shows Cannabis Cultivators Are Not Happy but Few Plan to Leave the Industry

Despite the many frustrations cannabis cultivators reported in the Wells Fargo and Cannabiz Media research report, Cannabis Cultivator Survey Edition 2 – No Recovery in Sight, just 18% of licensed growers plan to decrease production in the next 12 months. The researchers also discovered cultivators’ current sentiment about the markets they operate in as well as whether or not they have plans to exit the industry in the near future.

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Why Data-Driven Cultivators Will Win in the Cannabis Industry

Why Data-Driven Cultivators Will Win in the Cannabis Industry

Across industries, data-driven companies are 58% more likely to exceed their revenue goals than organizations that are not data-driven according to a Forrester Consulting study. For cannabis cultivators, that means you should be collecting reliable, usable data to help guide decision-making in every aspect of your business operations.

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